Full service Intelligent Mail® is a technology that is required for automation discounts and allows for extensive tracking of your mail campaigns. Automation mail is barcoded for the USPS' processing equipment. Intelligent Mail® uses barcodes to assist the USPS in sorting mail therefore allowing the sender to receive a discount on the mailing.
The discounts associated with Full Service Intelligent Mail® are $0.001 per piece in addition to the additional postage discounts associated with presorting mail.
The benefits of utilizing Intelligent Mail® are two-fold. Firstly, the sender will be able to take advantage of the discounts indicated above. Action Mail passes these discounts directly onto our clients. Further, the increased tracking capabilities of the mail will give you the power to follow every piece of mail to delivery. If you are interested in tracking services an additional code will need to be inserted into the barcode to enable this tracking service. With improved tracking you know exactly when each piece of mail is delivered. In addition, this tracking allows you to coordinate your direct mail campaigns with follow-up campaigns to develop the integrated nature of your marketing efforts. Action Mail applies Full Service Intelligent Mail barcodes to all mail that qualifies and gets you the lowest postage rates your mail piece qualifies for.
Please contact an Action Mail representative at 760-480-2323 to see if your mailing qualifies for automation and the Intelligent Mail® discounts.